Rolls-Royce Cullinan Keys to a New Generation of Luxury SUVs
Rolls-Royce is a name synonymous with high-end cars that are designed to appeal to the wealthy who want to explore the world and cruise off into the sunset in comfort. Cullinan, the company's new SUV is designed to draw wealthy people away from their Range Rovers or Bentaygas.
Its innovative architecture, technology and design provide an iconic look, unbeatable space and usability, as well as unbeatable off-road and on-road capability.
Effortless Everywhere
The Rolls-Royce Cullinan was designed for people who view travel as an art form, an art as a way of living. This means it needs to be as simple off-road as it is on a highway. The new SUV from the brand, called "the first all-terrain Rolls-Royce," brings this possibility to life. Its unique features are a testament to a tradition built on perfection and excellence.
Cullinan ignores imperfections and bumps. The soft suspension makes the road feel like a smooth carpet.
During our test drive of the Cullinan, we took off-road, both on mud and gravel, and on paved roads with potholes and other imperfections. The car's all wheel drive and huge wheels allowed it to conquer difficult terrain with ease. It has a low-riding, suspension system that allows it to climb over rocks and obstacles without causing damage to its bottom.
The Cullinan is fitted with a range of modern technologies that make the owner's journeys easier. The SUV is equipped with forward-collision warnings, automatic emergency brakes, night vision, and vision assist and a surround-view camera system that comes in handy when driving or parking in spaces rendered tight by the Cullinan's size, adaptive cruise control, and lane-departure warnings. It also comes with a WiFi hotspot, navigation and a head-up display that is a class-leader in the industry.
The Cullinan also boasts the type of solid construction quality that a shrewd buyer would expect. Every knob, switch, and touchpoint feels like it's made to last for 1,000 years, at which point it could just require a little sweat to keep it working. rolls royce cullinan key fob is adorned with wood, leather and chrome. The Spirit of Ecstasy sits high above the dashboard, looking at the passengers and the driver.
The Cullinan is a car that is loaded with latest technology, however it's missing a few features that younger drivers may desire. It's not equipped with the kind of driver aids that provide semi-autonomous highway and lane-keeping or the type of connected gizmos becoming standard in more cars.
The Clasp
A single push - dubbed 'Everywhere' by Rolls-Royce engineers - is all it takes to unleash Cullinan's peerless off-road capabilities. This lets the driver fine tune the SUV's self-leveling suspension to absorb every bump and rut along the way while the prop shaft and drive shaft ensure all 850Nm of torque is sent to the front and rear wheels at exactly the right time.
Cullinan, the first Rolls-Royce to have a tailgate and rear doors that open similarly to pickup trucks is the first Rolls-Royce to have an open tailgate. It's a design detail that creates a more tri-box design and enhances the SUV's impressive appearance. It also allows access to an expansive cargo area that is 21 cubic feet with the rear seat up. The floor is lower than the base the seatbacks, which helps stop items from sliding.
The main cabin of the Rolls-Royce Cullinan provides an easier approach to luxury than anything previously seen in a production Rolls-Royce car. The rear passengers, for example, sit higher than the front passengers which allows them to have a better view of the world beyond their vehicle. It's a layout that can be configured to suit various needs as well as the standard rear bench offering an 80/20/40 split, as well as folding seatbacks for increased flexibility.
The rear-view mirrors were modified to fit in with the utilitarian design. The Rolls-Royce badge was positioned on a smaller plinth, separated from the housing for the numberplate, with a thin stripe jewellery to add decoration. The rear lights sport a similar utilitarian look and are comprised of two small upright units that house the lights and a single stripe of gold in their center.
Beyond the obvious advantages of a more efficient layout, Cullinan is the most family-friendly Rolls-Royce to today. The rear bench can be set up to accommodate three people. The panoramic roof is standard and provides plenty of room to spread out. Those who drive can also relax in their surroundings by choosing the Immersive Seating configuration that wraps them in a luxurious luxury and encases them in the finest leather. To further enhance this sense of indulgence, a champagne cooler and whisky decanter could be placed inside the central console for easy access on those longer journeys.
The Rear Passenger Compartment
The Cullinan is an exclusive Rolls-Royce like none before, is like and different. It's large and lavish and makes the brand accessible to new generations of potential customers who'll happily drive it into places where other luxury SUVs might shy away from. These could include Jackson Hole, Wyoming where the SUV is built.
The vertical lines that run across the front doors and down the raised bonnet edge and into the skid plates, convey a strong determination to achieve your goals. This SUV is prepared to conquer the entire world. The large wheels and slender silhouette of the roofline give it an impressive look, which conveys a strong and confident image.
Rolls-Royce engineers created a unique design that blends an elegant interior with unbeatable off-road capabilities and uncompromising comfort. In the process they have created a vehicle that is both practical and truly iconic.
The vast glazed area on the world's most popular panoramic glass roof lets passengers on the rear of the vehicle to enjoy a spectacular view of their surroundings. If they'd like to know where they are on the globe the rear touchscreen map allows them to zero in on it.
The seat backs in the rear are able to fold down. This creates a large cargo space. One touch will allow them to fold down without compromising the cushion. They can be divided into a 2/3 or 1/3 configuration to improve the efficiency of the vehicle.
The design of the Rolls-Royce coach doors allows the passengers to step inside and out comfortably, with their legs protected from dirt. This allows passengers to enter the vehicle without smudging their pants and muddy, but also ensures that whatever they're carrying - such as a Mark Rothko canvas, for example - will be well secured.
Once inside, occupants can toast their achievements by sipping a whisky from the bottle holder that stows behind the front seats. When they're at ease, they can settle into the heated and padded rear seats and utilize the optional neck, shoulder and leg rests.
The Glass Partition
With a base price of $325,000 the Cullinan is the most expensive vehicle that has come out of Rolls-Royce's Goodwood factory during its 114-year existence. It's not just that it has an all-wheel-drive system, but also a button marked "Off Road," and a ride height that can be adjusted. (Rolls-Royce is an organization with a long-standing history of vehicles for overland travel dating back to T.E. Lawrence's 1914 armoured car). It's not, as this SUV was intended to be an automobile for families that was meant to be driven, not left with the chauffeur.
It's also the first SUV with a rear passenger compartment that is large enough to hold three passengers comfortably, while still leaving room for luggage. It also has a variety of seating options including rear-seat massage chairs, and the centre console can be equipped with a whisky decanter as well as glasses, or a champagne cooler, as well as two Rolls-Royce champagne flutes.
However, it's the Spirit of Ecstasy that really puts this Rolls-Royce in a completely different class to the Range Rovers and Bentaygas that have been vying for ultra-wealthy buyers' attention in recent months. This hood ornament serves as an ongoing reminder that the Cullinan isn't your typical SUV.
I was also impressed by Rolls-Royce's restraint in its cabin. While some manufacturers are splattering their cabins with ever more layers of technology The Cullinan is simple and clean display at the top of the central stack that is like traditional gauges.
One of the most significant changes over previous Rolls-Royce models is the use of leather that is box-grain. This type of leather is created by pressing a framework made of metal into the hide and then by lacquering. The result is a dark black finish that is more durable than smooth leather used in other luxury vehicles.
The Cullinan is an SUV that combines all the attributes that make them so well-known. There are some disadvantages. It's absurd to pay that much on an SUV even though it's as well-equipped this one. If you want to buy a Cullinan you'll probably need to sell a couple pieces of art or skip your summer in Nice.